Horsemeat scandal dents consumer confidence in food industry
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13th Mar 2013 - 09:40
Consumer trust in the food industry has dropped by a quarter (24%), with 30% now buying less processed meat and a quarter (24%) buying fewer ready meals with meat in or choosing vegetarian options.
Two thirds of people (68%) don’t think the Government has been giving enough attention to enforcing labelling laws, with half of consumers (50%) not confident ingredient information is accurate. 44% say they now look at ingredient labelling more on food containing meat, with 83% agreeing that country of origin labelling should be required on meat products.