28th Feb 2011 - 00:00
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Abstract
Foodservice distributor 3663 has launched a new “softer, warmer†logo which will begin to appear on packaging, vehicles and promotional literature over the coming months.
3663 believes this change acts as a symbol of the company's determination to remain relevant and topical.
A spokesperson for the group said: "2011 is an exciting time for 3663, who over the last 12 months has carried out its most extensive customer consultation to date, taken a step back and really looked at how it can work better, both with its customers and own team."
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