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Orang Utan Coffee announces new line up and re-design

24th Jun 2019 - 05:00
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Orang Utan Coffe brand new design new line up
Abstract
UCC Coffee UK and Ireland has announced a new line up and a striking design for its Orang Utan Coffee brand, which supports the conservation of the critically endangered Sumatran Orangutan with every pack sold.

The updated range includes the new roast Canopy Climb, a 100% single origin arabica coffee with a light smooth taste. The introduction of new formats includes coffee bags, Nespresso-compatible capsules and larger out of home packs of its existing coffee, which has been renamed Dark Forest.

Through the Orang Utan Coffee brand, UCC Coffee aims to provide long-term support for the Sumatran Orangutan Conservation Programme. Orang Utan Coffee donates €0.50 for each kilogram of green bean coffee to its farmers, with a further €0.50 going to the Sumatran Orangutan Conservation Programme.

Dan McGrath, marketing director at UCC Coffee, said: “Year on year, consumers are increasingly interested in sustainable and responsibly sourced products, and Orang Utan Coffee offers delicious variety that can be enjoyed anywhere.

“Not only is there an inspirational story behind the brand that resonates with consumers but the coffees rate very highly in flavour and quality. The coffees have been specifically made to improve an operator’s coffee offering, both in final product and in sustainability credentials, making it easy for customers and stockists to do their bit.”

The full Orang Utan Coffee range and availability:

  • 200g Dark Forest Fresh Ground Coffee (available now)
  • 200g Dark Forest Beans (available now)
  • 500g Dark Forest Coffee Beans (available June 2019)
  • 200g Canopy Climb Fresh Ground Coffee (available June 2019)
  • 200g Canopy Climb Beans (available June 2019)
  • 10 x Dark Forest Coffee Bags (Coming soon)
  • 10 x Dark Forest Nespresso Compatible Capsules (Coming soon)

 

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Written by
Edward Waddell