The company says its new offering offers caterers a minimum saving per pack of between 11% and 27% compared to the leading own-label coffee brand.
Dawood Pervez, trading director of Bestway Wholesale, said: “Customers now expect quality coffee wherever they are. But for caterers, quality coffee with a conscience doesn’t have to be expensive.
The beans we use for our Essentially Café range have been sourced from some of the best-producing Arabica and Robusta regions in the world – delivering a silky taste and clean finish for customers and real margin opportunities for caterers.”
The new Essentially Café range includes:
· Fairtrade Original Ground – made from Arabica and Robusta beans sourced from Brazil, India, and East Africa
· Fairtrade Original Filter – made from Arabica and Robusta beans sourced from Brazil, India, and East Africa
· Italian Espresso Beans – made from Arabica and Robusta beans sourced from Brazil, India, and Central America (Highly commended by Foodservice Quality Food Awards)
· And Gourmet Espresso Beans – made from Arabica beans sourced from Brazil, Central America, East Africa, and Columbia
The coffees come in a variety of formats – from 65g filter sachets for percolators to 1kg pack of ground coffee and beans for cafetieres and bean to cup machines, for higher footfall premises.