BM is a workplace catering company owned by Westbury Street Holdings (WSH). It has 700 employees serving 40,000 customers across 90 clients in London, the Home Counties and the South-East.
Sunil Varma, who was appointed the company’s pop-up chef Guru last year to oversee the development of street food concepts, has created a team of chefs to come up with pop-up ideas, design concepts and lead their activation at client sites.
The project already has a pipeline of pop-ups planned inspired by Gambian, Japanese, Indonesian, Cuban and Caribbean experiences, as well as fried chicken and chimney cake-focused concepts.
Varma said: “We’ve got such a wonderfully diverse team at BM with a range of backgrounds and experiences. ‘Pop-Up Pioneers’ is another way we’re giving our team members free reign to express their creativity by designing their own food concepts as well as the chance to experience what it’s like to run a pop-up within the workplace. I’m really excited by the ideas the team have already brought to the table and look forward to launching these at our client sites.”