3rd Apr 2008 - 00:00
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Abstract
Westminster Kingsway College (WKC) has launched the UK's first foundation degree in hospitality, budget hotel and retail management with Travelodge UK hotel chain, covering all aspects of budget hotel management.
The two year course focuses on teaching the theory and practice behind low-cost and retail business models which aim to deliver profit through operating effectively and efficiently.
In addition, the syllabus also includes modules on human resources, food and beverage, public relations and marketing, as well as comparing the operational differences between the budget sector and its four and five star counterparts.
Travelodge has enrolled 12 of its current staff onto the new course ranging from assistant hotel manager to district manager level. Each staff member will be given study leave and support from the Travelodge Learning Development team and their tutors at WKC.
Chrissie Herbert, Travelodge's director of HR, said: "There is no doubt that most of the hospitality qualifications currently available in the UK are aimed at those wanting to work in five star hotels. We receive many CVs where the candidates' skill set seems to centre on filleting ducks, sommelier training and silver service. We are looking for strong managers that can lead a team, drive profit and deliver consistent bedroom standards every day."
Travelodge aims to create over 10,000 jobs in the UK including 1,000 at managerial level.