11th Feb 2011 - 00:00
Abstract
The West Cornwall Pasty Company has partnered with Moto, the UK's largest motorway service area operator.
Over the next few years at least 28 West Cornwall Pasty Company franchise kiosks will be opened across Moto locations nationwide. The first newly designed kiosk at the Moto Reading Services West opened this week and the intention is to open many more by the end of the year.
Gavin Williams, chief executive officer, West Cornwall Pasty Company, said: "A handmade Cornish pasty is the perfect hand held hot food to eat on the move and we are extremely excited about our partnership with Moto. The new Reading West kiosk is truly impressive and we look forward to bringing greater choice and dining diversity to road users up and down the country." Commenting on the partnership, Tim Moss chief executive officer, Moto Hospitality added: "Moto is very excited to announce this exclusive partnership with another market leading UK brand and believe our customers will welcome the brand onto 'Britain's motorway network'."
In addition, West Cornwall Pasty Company also opened three kiosks at Twickenham Stadium, the home of England rugby, to coincide with the six Nations.