This event coincides with Veganuary’s tenth anniversary as the first pledge took place in January 2014. Veganuary is free to join and people can sign up at Veganuary.com to receive the official starter kit.
More than three million people across almost every country in the world have signed up to Veganuary, with over 700,000 people taking part in 2023 alone.
Dr Toni Vernelli, head of communications at Veganuary, said: “It’s amazing how the presence and acceptance of veganism has grown around the world in the past ten years and I know Veganuary’s friendly, non-judgemental, just-give-it-a-go-for-a-month-and-see-what-you-think approach has played an instrumental role in this shift.
“We’re thrilled to be now taking our message into space to spread this positive vegan vision even further. To everyone who took their first step towards a vegan diet with us in January 2014 – Happy tenth Veganniversary. To everyone taking their first step with us today – welcome to a growing movement taking positive action for a better world – and future worlds.”