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Unitas Wholesale bolsters trading team with three key appointments

3rd Oct 2023 - 05:00
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Unitas Wholesale
Abstract
Unitas Wholesale, the UK’s largest independent wholesale buying group, has strengthened its trading team to improve member support, enhance supplier relationships and deliver collaborative initiatives.

Under the lead of Cheryl Hope, trading director, the new team now includes Lee Wharton as on-trade trading controller, Alex Trotman as licensed trading controller (retail) and Martin Shears as procurement manager – central services.

John Kinney, managing director of Unitas Wholesale, said: “Lee, Alex and Martin bring an incredible depth of knowledge and experience that will be a real benefit to our members and their customers.

“As the UK’s biggest independent buying group, we pride ourselves on providing the best support and the most competitive trading terms and promotions in the industry. Our new team members will play an important role in delivering these to help our members grow their businesses.”

Lee has more than 20 years’ experience in the UK’s drinks industry. He has previously worked for Heineken, Molson Coors and Suntory Beverage & Food GBI.

Alex joins Unitas from Diageo where he was a key part of the account management team for the wholesale channel. He brings a valuable understanding of the opportunities for both Unitas members and suppliers.

Martin brings more than 30 years’ procurement experience having worked with a range of businesses including wholesalers, foodservice operators and retailers to manage their spend.

Written by
Edward Waddell