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Starbucks & SSP launch wine and beer concept at Stansted Airport

20th Feb 2015 - 07:24
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Starbucks & SSP launch wine and beer concept at Stansted Airport
Abstract
Starbucks has partnered with travel experts SSP to launch a new ‘Evenings Programme’ at Stansted Airport.

The global coffee chain is offering a range of meals and shareable hot and cold snacks, along with premium wines and beers - from chorizo and prawn skewers with chili ketchup, to truffle mac & cheese and braised British beef.

The newly renovated Stansted Airport store, operated in partnership with food travel experts SSP UK, is the first location to offer Starbucks Evenings, with plans to expand the programme to additional stores.

In the US, Starbucks Evenings has proven popular and has been rolled out to 30 locations in Seattle, Portland, Southern California, Chicago and Atlanta. Average pricings for a glass of wine in the participating US stores, range from $6 to $15, equating to around £4 to £10 in current coversion rates and bottles sell for around $30 or around £20.

Ian Cranna, VP marketing and category for Starbucks EMEA, said: “We are delighted to launch the first Evenings Programme in the UK. Providing a welcoming coffeehouse environment has always been our focus and now we can offer something new for the evening too.

“I think our customers will love the new range of terrific food and carefully selected wines and beers which will provide even more choice and reasons to visit us later in the day.”

Simon Smith, CEO for SSP UK & Ireland, said: “We are delighted to support our partner Starbucks with the new Evenings Programme at Stansted Airport. Starbucks is a brand which is synonymous with great coffee and introducing this programme will tempt our coffee lovers to experience a new range of delicious foods and carefully selected alcoholic beverages in our newly renovated store.”

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PSC Team