According to research food on the go has evolved into a ‘huge market’, which was estimated to be worth £21.2Bn in 2019. In the 12 weeks to 12 July 2020 there was a 13% rise in take-home hot beverages.
Scott Oakes, commercial manager for St. Pierre, said: “The range was launched to foodservice in September in response to a change in consumer habits, as people increasingly took the coffee shop experience to work or home. Individually wrapped products also offer clear hygiene benefits for caterers in the post Covid-era.
“Working with Bidfood with these two products is part of a targeted strategy to support the foodservice sector where there is still demand. We will be able to actively engage public sector caterers with this listing – at a time when other brands are having to take their foot off the gas.
“Our position has not changed throughout the pandemic – St Pierre is here, we are optimistic and we are working hard to support the industry wherever we can.”