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Sodexo launches initiative Smart Choice to promote healthier snacking

25th Nov 2024 - 07:00
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Sodexo launches initiative Smart Choice to promote healthier snacking
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Sodexo UK & Ireland says it is proud to introduce Smart Choice, an ‘industry-leading’ initiative developed to make healthier on-the-go snacking easier, more accessible and smarter.

Responding to rising demand for healthier options, Smart Choice helps customers navigate the often-confusing world of healthy snacks.

Sodexo says that while many snacks appear to be healthier, they can still contain high levels of salt, fat, or sugar. Smart Choice removes the guesswork by highlighting genuinely healthy options. 

Developed by Sodexo’s nutrition and dietetics team Smart Choice brings greater transparency to food choices by following the Government’s traffic light system. This system indicates if a product is high (red), medium (amber), or low (green) in fat, saturated fat, sugars and salt.  

Wan Mak, head of nutrition & dietetics, Sodexo UK & Ireland, said: “Smart Choice does not limit the variety of snacks we offer; instead, it empowers customers to make informed decisions.

“This initiative aligns with Sodexo’s broader health and wellbeing strategy. As obesity rates continue to impact the UK’s healthcare system, Smart Choice offers a proactive solution, encouraging customers to make meaningful, healthier choices every day.” 

In order to be labelled a Smart Choice food or drink items should meet the following criteria:

  • Fewer than 200 calories per portion. 
  • Have only amber or green traffic light rating, in line with Government Front of Pack Labelling. 
  • Red light traffic light rating only permitted if the nutrient is naturally occurring, such as the healthy fats found in nuts.  

Caroline Beer, head of foodservice at Boka, added: Our mission is to help people make healthier choices without compromising on taste. That’s why we think Smart Choice is a brilliant initiative. We’re pleased to partner with Sodexo taking such an innovative approach, and we are proud to be part of it.”

Written by
Edward Waddell