School children create and market their own Subway in new competition

Pupils of Guiseley School in Leeds designed their own Subway Sandwich based on a set list of ingredients, worked out cost, profit margins and created a marketing plan.

The winning Mexicano Sub will go on sale today to the general public at Subway Guiseley with marketing designed by the pupils also on display.

Ian hopes to run the competition with other local schools in the near future and eventually push the programme out nationally.