The show will feature 250 exhibitors and over 8,000 key senior buyers.
The programme is launching later in the summer. Founding members include Sodexo, Amadeus, Vision, Spirit and Bartlett Mitchell.
A leading feature is the buyers’ club – the HRC 200 Birmingham. Members that join the club will receive the complete VIP experience, with local accommodation, fast-track entry, dedicated meeting spaces, and an evening networking party and morning seminar.
Ross Carter, portfolio director at event organiser Fresh Montgomery, said: “The HRC Buyers Club is the first of its kind, and brings over 200+ of the country’s most influential buyers together to discuss the future of the market. It’s a fantastic opportunity to get face-to-face with key decision makers and build relationships that matter to your business.”
The Foodservice Show, which is being announced shortly, will take place at the same time as the Professional Kitchen Show in the NEC.