Established in 2017, the company was formed by a group of experts with vast experience of assessment and vocational training delivery. The team at PAL is passionate about inspiring and supporting people to achieve their potential, and about driving quality in learning, development and assessment.
PR and communications agency Speed has been chosen to ensure PAL’s key messages are effectively communicated to its target audience, drawing on their years of experience promoting and growing brands in the training sector. Speed’s sector specialists will deliver PR activity to boost awareness and leads.
Kelly Pepworth, managing director at Speed Communications, said: “We’re excited to be starting the year with this latest client win – building our strength in the training sector. PAL is on an exciting journey and we are thrilled to be on it with them and ensure they benefit from our extensive PR experience.”
Speed has a long history of building innovative brands through creative consumer and trade PR activity, alongside a track record of successfully engaging audiences in innovative ways.
Graham Knott, business operations director at PAL, added: “We’re really looking forward to working with the team at Speed Communications. The team impressed us with their vast experience, knowledge and excellent contacts. Their successful track record of delivering growth in the sector made them the natural choice as our PR and communications partner.”