In support of NSMW, Pritchitts’ “Viva Daily Win” – the education sector’s biggest promotion – is doubling its prize fund. Schools simply need to encourage pupils aged 12-18 years to visit www.vivamilk.co.uk and enter the code found on their Viva Milk carton between the 5th- 9th November 2012.
Two pupils will win an iPod shuffle every day and the school with the most number of entries at the end of NSMW will win £200 worth of sports equipment vouchers.
Simon Muschamp, head of marketing at Pritchitts, said: “National School Meals Week is an incredibly important initiative; caterers do a fantastic job at ensuring pupils have healthy school meals and we wanted to support their efforts by giving pupils an even better reason to drink milk and get essential nutrients like Vitamin D. Good luck to everyone entering!”
Pritchitts’ “Viva Daily Win” promotion runs until 14th December 2012 so there’s still time to get involved. Schools can download posters at www.vivamilk.co.uk to promote the draw and encourage pupils to drink more milk.