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Premier Foods unveils new menu solutions guide

19th Mar 2014 - 17:19
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Image of Premier Foods Menu Solutions Guide
Abstract
Premier Foods has launched a Menu Solutions Guide to provide cost and profit sector caterers with recipes, hints and tips, to ensure they maximise opportunities presented by major seasonal events.

Launched in time for Mother’s Day and Easter, the guide showcases how best to use the company’s range of brands, including Bisto, Homepride and Sharwood’s. Recipe sections are also dedicated to Christmas and back-to-school occasions.

The guide includes added-value solutions relevant for pubs, restaurants and schools, and provides costed recipes to aid caterers with their spending. These recipes are divided into three categories: value, traditional and premium, and include dishes such as Lancashire hotpot, duck breast with port and cranberry gravy and chicken tikka with spicy gravy.

Mark Rigby, executive chef at Premier Foods, commented: “We are excited to launch a guide which offers profit and cost sector caterers strong meal solutions at a variety of price points.

“The recipes are classic dishes consumers are familiar with and will expect to see on seasonal menus, with a few innovative twists to capture their interest and increase uptake. Using these occasions is a great way to impress existing customers with an indulgent menu and entice new diners.”

The top tips in the guide are tailored to boost the margins of profit sector caterers and increase the overall performance of those working in the cost sector. There are initiatives included to increase footfall, manage quality, maintain trust and generate excitement around seasonal events to drive uptake. The guide also provides tips on how to improve sustainable efforts in the kitchen.

The Menu Solutions Guide is available to download from www.premierfoodservice.co.uk

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Written by
PSC Team