The pancake flipping competition will remain open until 28 February 2021 and the winning caterer will receive high street vouchers.
Premier Foods has created a ‘Pancake Through the Day’ recipe book to show caterers how to make the most of pancakes across breakfast, lunch and dinner occasions.
Caterers will be invited to submit a video of their achievements, either via email or by tagging Premier Foodservice on Twitter (@PremierFoods_FS), Instagram (@premierfoods_fs) or Facebook (Premier Foods Foodservice).
The caterer with the highest total will receive high street vouchers worth £10 per flip (up to a maximum total of £300). All entries will have to use McDougalls plain or self-raising flour in their batter, and videos can be filmed at home or in the workplace.
Sarah Robb, foodservice marketing manager at Premier Foods, said: “Pancake Day is an occasion many foodservice operators get involved with as a chance to offer their customers something different – after a challenging year for many, we wanted to give caterers the opportunity to have some fun and win a great prize.
“At the same time, we are launching our latest recipe book to inspire outlets to use pancakes as a versatile base for dishes throughout the day. Our ‘Pancake Through the Day’ guide includes ideas such as a lemon and sugar classic to mini chocolate and banana pancakes.”