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Olympian partners with Innocent Drinks to increase children’s veg intake

31st Jul 2024 - 06:00
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Healthy eating children
Abstract
Greg Rutherford, who won a gold medal for the long jump at the 2012 London Olympics, partnered with Innocent Drinks to encourage children to eat more fruit and vegetables, it was reported by The Mirror.

According to a survey on 1,500 parents, conducted by Innocent Drinks, less than a quarter of children (23%) are consuming the recommended five portions of fruit and vegetables per day. The research also found that 57% of parents said their children had a surge in energy levels after eating fruit and vegetables.

To combat this issue Greg teamed up with Innocent Drinks to host an event at the Olympic Park in Stratford. Children were given the opportunity to exercise using machines to help create their own healthy smoothies.

He said: "As a father, I know first-hand how tricky it can be to get children eating healthily - and I'm not alone. I also know as a former professional athlete how important fruit and vegetables are from a nutritional point of view. We need children to see fruit and veg as something positive so that they can grow up into big healthy adults, and 'crush it' in all walks of life - from the playground to the sports field."

Written by
Edward Waddell