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New insight papers set to keep businesses ‘ahead of the curve’

5th Jun 2018 - 09:36
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Abstract
To help companies better understand consumer behaviour, Lion Sauces has launched a series of insight papers looking at the latest food trends.

As well as offering suggestions to help keep menus ‘ahead of the curve,’ the ‘Flavour Forecast: Going Global’ paper aims to help businesses “overcome the minefield of deciding which cuisines to focus on in an era of increasing choice.”

 

Brand manager Sarah Moor explained: "The UK palate has diversified like never before thanks to globally-inspired trends driving a desire to try something new. Menus are more international than ever as diners want to be in control of what they eat and when.

 

"Food has become an integral part of how we express our identity. We want to help potential customers stay ahead of the crowd and anticipate consumer demand for a world of choice.

 

“From the latest ideas on rebooting your BBQ, to street food themes and suggestions for sharing platters, our insight paper gives chefs and caterers the lowdown on the latest cuisine trends."

 

As such, the papers will explore a number of themes and is available to download now: https://aakfoodservice.co.uk/uploads/files/aak-q2-lion-insight-paper.pdf .

Written by
Edward Waddell