Buyers in the education, healthcare, workplace, hotels, universities, travel and leisure industries will now be able to view designated pages for their sector which contain information on the Müller products that are relevant to their customers.
Jon Piper, commercial director at Müller Yogurt & Desserts, said: “Out of home represents a massive growth opportunity for us and we want to be the partner of choice in this space. We have great tasting yogurts, desserts and milkshakes, from a much-loved and well trusted brand, which meet various catering needs.
“And in an ever-changing out of home market, our customers want shortcuts to simpler, smarter everyday choices that offer more convenience, more choice and products that offer more experience. It is a one-stop shop for this sector and a real step change for us. With exciting 2024 plans in the pipeline that are tailor made for the requirements of this sector, we’re excited to support the out of home space and drive further growth.”