Ranked from one to five (one being the best and five the least), the guide includes updated ratings on popular seafood such as: lobster; squid; Dover sole; haddock and Alaskan Pollock.
MSC Good Fish Guide programme manager, Bernadette Clarke, said: “Choosing sustainable seafood is a complex issue, not helped by a lack of clear labelling on most seafood products.
“That lack of information means that consumers need all the help they can get. Using the Good Fish Guide will point people in the right direction and start the sustainability conversation with the fishmonger or restaurant.
“If consumers can start asking ‘Is that sustainable?’ seafood suppliers will need to have an answer.”
The seafood charity adds: “The key to making the right seafood choices is understanding what it is, where it is from and how it is caught or farmed.”
Hazel Johnstone, senior programme manager within the charities team, commented: “With this guide, Marine Conservation Society is making it easier for people to identify where fish has come from and whether it’s sustainable.
“This initiative, which players of People’s Postcode Lottery have been supporting for the past few years, is helping consumers to make an informed decision before they buy seafood.
“The fact that the guide’s available on different platforms makes it easily accessible, which is great.”
The guide through the app and online, here: https://www.mcsuk.org/goodfishguide/search