Lifetime Training delivers apprenticeship and commercial training to more than 20,000 people a year from its national support hub. It offers a free apprenticeship recruitment service and supports more than 2,000 businesses across many industry sectors.
IoH head of professional development Sam Coulstock FIH MIEP, said: “We are delighted that Lifetime Training has said ‘I’m in’ to the Institute of Hospitality and their timing is perfect. Lifetime Training joins us at a resource-critical time for the hospitality industry and during NAW 2022, which highlights the need for apprenticeship recruitment.
“As providers of apprenticeship training programmes, Lifetime help hospitality professionals grow, develop and achieve, which completely aligns with the Institute’s purpose. We are really looking forward to working with them.”
Hospitality Apprenticeship Week provides an opportunity for employers to showcase the variety of jobs on offer. One of the main aims is to shift the perception of hospitality jobs as low paid and part time jobs to a career that offers progression.
Lifetime Training’s operations director Amanda Nicholson‑Hirst, added: “We are delighted to be working with the Institute of Hospitality. Lifetime Training’s hospitality programmes are award winning and through apprenticeships we improve service quality, staff efficiency and retention.
“This has a positive impact on the individual partners we work with and the wider hospitality industry. We believe that IoH’s vison and values support us in investing in our people, which is a key part of retaining our staff and building a pipeline of future stars.”