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To encourage business, the hospitality provider has outlined three benefits of a healthy lunch including the encouragement collaboration and communication, brain function and energy levels, and the importance of taking a break.
Anthony Bennett, co-founder of Bennett Hay, said: “By its very nature, dining is a social activity. People are able to come together in an informal, relaxed setting to enjoy their food and have casual conversations.
“Increasingly, companies are realising that some of the most innovative and creative ideas happen outside of the board room in cafés, kitchen or even on staircases where people have chance encounters with colleagues.”
Established in 2009 by The Eden Project to encourage people to form friendships, The Big Lunch attracts over 7.3 million participants.