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Fresh Direct reaches 2m meals milestone with FareShare

3rd Oct 2023 - 05:00
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Fresh Direct reaches 2m meals milestone with FareShare
Abstract
Fresh Direct has donated the equivalent of more than two million meals to those most in need, reaching the milestone as it celebrates its fifth anniversary of working with food redistribution charity FareShare.

Alongside other Sysco initiatives including Meals & More, food donations through FareShare feed into Sysco’s overall Global Good Goal against which 16 million meals were donated in 2022.

Fresh Direct has dedicated teams to ensure that surplus food does not go to waste, by maintaining careful oversight of the lifecycle of its stock and working with charities including FareShare to redistribute food.

Stuart Smith, merchandising director at Sysco GB, said: “We wholeheartedly agree with FareShare that no good food should go to waste, and continue to focus on minimising surplus wherever possible.

“We’re proud to partner with FareShare and reach this significant milestone of sharing more than two million meals from Fresh Direct taking our total across the business to the equivalent of more than 11 million meals. Everyone has an interest in cutting food waste, so as well as our own efforts, we will continue to provide support to customers including ideas and inspiration to help them reduce their surplus food.” 

Written by
Edward Waddell