As its next charity partner, Elior has committed to raising £100,000 by the end of 2027. To achieve this target, Elior will support the Natasha Foundation’s awareness campaigns, fundraising initiatives and events.
The company also plans to host corporate events and personal challenges. Elior employees will be encouraged to organise their own fundraising activities and share ideas with the company’s charity committee.
Elior understands the challenges and complexities of catering for people with food allergies. At least 2.4 million adults in the UK now have a diagnosed food allergy, and around two children in every classroom. The company is dedicated to raising allergy awareness, reducing risks for allergy sufferers and improving their quality of life.
The contract caterer recently hosted its Allergy and Wellness Forum, where guest speakers included Tanya Ednan-Laperouse OBE, to help further drive the importance of allergen safety and compliance.
In a joint statement Nadim and Tanya said: “We are delighted Elior has chosen The Natasha Allergy Research Foundation as their official charity partner, after working together for many years. Elior is a company that goes above and beyond when it comes to keeping their food allergic customers safe.
“Food allergy is not a choice or a preference, it can be a serious and unpredictable disease that can cause a potentially life-threatening allergic reaction called anaphylaxis. With Elior’s support we can continue to carry out critical medical research and campaign work essential to achieving our mission of #MakingAllergyHistory. We are so grateful for Elior’s continued support – thank you.”
Elior has supported ‘pioneering’ research into oral immunotherapy (OIT). This research aims to prove that everyday foods can be used as a practical treatment for children and young adults with milk and peanut allergies. Some children on the trial are now tolerating foods to which they were previously severely allergic.
Catherine Roe, chief executive of Elior UK, added: “Supporting charities has always been close to our heart at Elior and we are thrilled to be taking our relationship with The Natasha Allergy Research Foundation to the next level. We are proud of our collaboration to date and look forward to fundraising over the next three years.
“There is already immense support for the charity within the business, and we’re excited to fundraise for such a worthwhile cause. The Natasha Foundation’s work is critical and has the potential to transform so many lives.”