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Eat to the Beat rules the waves at Britannia naming ceremony

16th Mar 2015 - 09:20
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Eat to the Beat, Britannia, GIG, images
Abstract
Event caterers Eat to the Beat, part of Global Infusion Group, was chosen by communications agency Under the Radar, to take care of its large technical crew for all aspects of the build-up to the naming ceremony for P&O’s new flagship cruise liner, Britannia.

The assignment involved a ten-strong team from Eat to the Beat providing meals and refreshments for several hundred technicians, talent and press over the five days leading up to the launch, the day itself and Wednesday’s take-down.

The naming celebration took place on a specially constructed stage on the Southampton dock adjacent to the Britannia berth. More than 1,500 guests including dignitaries, politicians, business leaders, travel industry executives as well as a host of celebrities attended.

The Britannia ceremony is not the first time that Eat to the Beat has been asked to support a ship naming ceremony for Under the Radar. The Chicago organisation also used Eat to the Beat’s catering services for the Southampton launch of Princess Cruises' Royal Princess by the Duchess of Cambridge in June 2013.

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PSC Team