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Debenhams opens health bar Crussh in flagship store

10th Jul 2017 - 09:17
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Expanding upon its growing dining arena, Debenhams’ Oxford Street store will welcome the fit food and juice bar, Crussh later this summer.

Offering a selection of healthy deli items, salads and juices, the new 90-cover café will be located on the 2nd floor of the store. Crussh’s chief executive, Shane Kavanagh commented: “We are thrilled by the opportunity to create a unique, landmark fit food cafe on Oxford Street.”

“Creating our 90-cover café in this store gives us the opportunity to take our brand into new avenues and extend our core offering outside of food-to-go. The range will include all our signature Crussh products like freshly pressed green juices, turmeric lattes and spelt sourdough toasties and will sit alongside a deli counter.”

The partnership is just one of many third party food brands to have recently joined the Debenhams estate, including Costa Coffee, Patisserie Valerie, Franco Manca and The Real Greek.

Director of trading for home, furniture, gifts and food at Debenhams, Steve Lightfoot said: “As part of the Debenhams Redesigned strategy we are looking to further enhance our food offering to customers.  Through teaming with Crussh we are able to offer a contemporary third party brand which is highly credible with an inviting menu of healthy foods to give the customer further reason for dwell time in our flagship store.”

Written by
Edward Waddell