9th Aug 2022 - 08:04
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Abstract
The cost of living crisis has seen 49% of families reduce their vegetable purchases with 25% making less home cooked food. Vegetable retail sales have hit a record low.
To try and counteract growing concerns that this may escalate, Vegpower are launching 'Simply Veg'. The campaign will go live in September and the team at Vegpower are looking to get the support of the school catering community to help push the message.
The campaign will offer lots of expert support around family meals, home economics and even child food psychology, it aims to help parents and carers to serve more sustainable, healthy and affordable food that children and families will love.
To find out more click here or to get involved email the Vegpower team at hello@vegower.org.uk
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