29th Nov 2010 - 00:00
Abstract
Independent caterer CH&Co has been shortlisted under the Professional Services category of the Marketing Excellence Awards 2010 for its re-branding initiative – 'Too good to keep under wraps'.
CH&Co rebranded on 10th May this year and launched five specialist brands: Charlton House (staff catering at B&I sites), Lusso (City and fine dining), Chester Boyd (livery halls and private venues), It's the Agency (venues and events booking agency) and Ampersand (public and private event catering at iconic venues). The launch marked the culmination of 12 month's strategic planning and the beginning of a new chapter for the privately owned catering group which holds catering contracts with many high profile organisations including The RIBA, Sony, Network Rail, The Mansion House and The Law Society. The overall winners will be announced at an awards ceremony on February 15th 2011 at the Grosvenor House Hotel in London.
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