Launched during National Apprenticeship Week 2022, which took place from 7-13 February 2022, the Sales and Marketing Academy by eve embodies their commitment to investing in the professional and personal development of the venue sales team at every stage of their careers.
Created in partnership with Umbrella Training, the training plans provide development and training opportunities for all levels and abilities. Key modules include presentation & negotiation skills, sales team leadership, communication, marketing strategy, finance and DISC profiling.
Rupi Sander, business development manager for eve and the first team member to sign up, said: “It’s great how the courses have been created to intertwine on-the-job learning with online and classroom activities. We even get to experience other roles in different parts of the business, including visiting some of our amazing suppliers.”
The three apprentice pathways include:
- Grow with eve (Events Assistant Level 3) – an apprenticeship programme that supports entry level positions and helps people excel in their role, whilst taking pride in their contribution.
- Lead with eve (Sales Executive Level 4) – creating confident sales executives of the future, proficient in sales, marketing, PR and social media.
- Emerge with eve (Operations / Department Manager Level 5) – developing effective leaders to inspire and lead teams, manage projects, deliver business strategy and exceed expectations.
Katy Thompson, managing director of Venues by CH&CO and eve, added: “The sales and marketing teams in our venue business are expanding and it’s important that we give all our people the right support, tools and opportunities to grow with the eve and Venues by CH&CO brands.
“The Academy shows our people how much we value them by investing in their development and giving them a clear pathway to gain the qualifications, confidence and experience to become best in class and fulfil their career ambitions. This is fantastic news for our people, our business and our clients.”