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British Food Fortnight tips for caterers

24th May 2018 - 07:00
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annual, British, food
Abstract
British Food Fortnight (22 September - 7 October) has proven to increase sales for catering establishments, with organsier Love British Foods' top tips for getting involved, below.

- Promote participation by displaying material using the British Food Fortnight logo or Union Jack on menus

- Organise a special menu and expand the range of seasonal produce that you use. Rather than just using the term ‘local’, name the producer or farm to give it a more personal touch

- Use phrases such as ‘seasonal veg’ on the menu that will enable you to take a variety of stock from different suppliers

- Look at your existing suppliers. If any of them are local and British make sure you tell your customers about them

- Create a display of British food and drink in a prominent position such as a window or entrance so that customers can see that you are supporting the campaign and that you have available a good selection of products

- Use British Food Fortnight as a lever to build relationships and network with other suppliers and businesses. Think about running regular supplier events and introduce local suppliers to other businesses in the area

- Use the Fortnight to create online content such as videos, blogs and social media and, to drive traffic to your website

 

 

 

 

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