Officially joining the team on 1 June, he brings with him over 20 years’ experience in consumer, retail and the services industry. He commented: “I have been incredibly impressed by the collective resilience and growth of BaxterStorey.
“Their commitment to excellence in food, service and training, and culture of investing in people is widely renowned within the industry. I am very much looking forward to joining the business and contributing to its further success.”
Frederic’s management and analytical background will play a key role in accelerating the company’s ambitions of revolutionising the workplace dining experience.
Ronan Harte, chief executive of BaxterStorey, added: “It’s an exciting time for the business as we relaunch our training academies, continue our technology investment and expand into new markets both in the UK and wider Europe. Delighting our customer with memorable food experiences has always been at the heart of BaxterStorey and we look forward to welcoming Frederic as part of our leadership team advocating this culture and focus.”