Lin Dickens, the company’s marketing director, said: "When we first set out to develop our coffee range, we not only wanted it to be ethical and fairtrade but we also wanted to make sure it tasted good.
“We were absolutely delighted when we found the right blend to launch into our client venues, and even more delighted when we saw how popular it soon became.
"To have sold this many cups is incredibly satisfying as we know that the profits made by Soppexcca are going into developing some fantastic community projects and creating lots of jobs and opportunities for people who need it the most."
As part of a collaboration with Soppexcca, a Nicaraguan-based co-operative, the coffee was first launched during Fairtrade Fortnight last year, with the aim of providing Bartlett Mitchell customers with a unique, ethical and tasty coffee.
Since then, it has introduced the coffee to more than 40 of its sites, making it the best-selling product line across the business and accounting for more than a quarter of the company’s coffee sales.
The brand is supported with a range of merchandising and uniforms, alongside an extensive training programme aimed at both staff and customers.