Soupa, Raw & Ripe and Deal-licious will launch across its portfolio aiming to lead the way with the latest food and drink trends.
The Soupa concept will invite customers to ‘make a meal of your lunch’, with bartlett mitchell’s executive chef, Pete Redman’s injecting a new lease of life to traditional soup recipes. The concept will offer over 100 unique soup and add-on pairings.
Raw & Ripe will see the caterer tap into the growing smoothie market, bringing frozen fruit smoothies to the workplace - from banana and strawberry to mango, pineapple, ginger and blueberry.
Finally, Deal-licious is primarily aimed at the millenials to complement all-day, on-demand eating that complements a busy lifestyle. It will offer a holistic approach to food at an entry-level price.
Lin Dickens, marketing director for bartlett mitchell, said: “The three new concepts, Soupa, Raw & Ripe and Deal-licious represent exciting times for workplace dining. The nation’s love affair with food continues to escalate and with it the desire to try new and innovative ideas. It’s vital that all operators proactively feed this desire to attract custom and boost profits.
“We are committed to ensuring our clients’ menus are as exciting, if not more, than the high street and we have invested time and creativity into our innovative new concepts to get it just right. The immediate customer feedback and impact on sales have been fantastic and we’re confident of ongoing success.”
bartlett mitchell was founded in 2000 and now employs a team of 750 in 85 locations.