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Mohammed Essa, Aviko commercial director for UK & Ireland, said the ‘Delivery Ready’ hub had everything pubs, restaurants and fast food chains need to know to cash in on the booming home delivery market and make their service a success.
“Operators can tap into the step-by-step guides on menu planning, get inspired with new recipes and innovative concepts, learn about what consumers want and get tips to adding value to offerings.
“There’s also practical advice, with ‘how to’s’ on packing your orders, digital marketing including tackling social media, as well as free takeaway kits containing packaging solutions all available on request.
“During lockdown home delivery was a lifeline for many operators. Even with hospitality reopening, it will continue to be an important profit driver in the long term - making competition fierce. Aviko is passionate about having a full service approach and going that extra mile to help the foodservice community.
“Our Delivery Ready hub brings together our dedicated team, insights and experience in one place and we hope it is a useful source of information as we work together to rebuild hospitality.”
With 63% of consumers trying to save money a key focus of the hub was helping operators bring added value and differentiation to their offer when price cuts are not an option.
He adds: “Consumers want to spend less, so providing value for money is crucial. Our hub has lots of quick wins and tips on how to raise your game and boost the quality of your offering, as well as bring some sparkle to your home delivery service.”
Free to access at https://www.aviko.co.uk/delivery/bring-the-spark/home-delivery, the hub has been designed to help businesses get back on track.